![]() ![]() If they are not as they should be, monitor and analyze how people acts in front ofīecause last week I caught my father failing miserably at it. Eg of the first part: A user who never entered about:config, with few or no add-ons installed and bare use of the preferences menu could be considered as a “regular user”.Ģ.- Watch the add-on updates adoption rate. This could serve you to assess metrics of the “regular users” with priority, or at least to establish a new correlation on usage patterns. Posting them on a random post is the only way I found.ġ.- Somehow you could know which users are more “technology savvy” and which are more “regular users”. ![]() I’d like to share couple of thoughts with you. Most people know how to install a program nowadays so give less visibility to the actual install instructions on the page after clicking the download button ( ), or just reduce the size of it and keep it at the top, but throw in some enticing eye candy below it. Something along the lines of the first run page presentation. “You’re just moments away from joining millions of others from around the World using the browser that doesn’t suck!” I mean really pump it up and highlight some of the most appealing features (Security, Add-ons, Personas etc). Why not show people who just clicked the download button some of the cool things that they are going to get as soon as they install Firefox to further encourage them to install it after downloading it instead of risking the chance of the file just sitting on their computers? (image attributable to under a creative commons license.) The key takeaway for now is that we believe there are additional “funnel” improvements to be made – improvements that can easily translate into millions of additional happy new users of Firefox. We’ll plan to discuss these questions and user experiences in much greater detail in follow-up posts. And what happens to people in the moments between clicking the download button and actually completing the download process (i.e., getting the full file)?.What happens to people in the moments between landing on and seeing the download button? (Blake will soon outline more specificity around this question.).For example, the Metrics team has started taking notice of one area that has seemingly been a blind spot in the past: The Firefox “funnel” encompasses several aspects of a person’s experience with Firefox, including – (1) finding or, (2) downloading Firefox, (3) installing Firefox, (4) and using Firefox for the very first time.ĭespite all of our efforts, there are always more improvements for us to strive towards. We’ve done a bit of work over the past couple years trying to understand and improve Firefox’s conversion and adoption funnel. ![]()
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